Print Ad

Nike ad celebrating Mo Farah Olympic wins

Nike uses well designed ads with nothing less than solid, cut athletes for “models”, or inspiration, depending on how you look at it.
Nike is able to influence the viewer without using a lot of copy in the ad. Because they are already such a powerful brand, one image will suffice to get Nike’s sale across.

I really like the design and layout of this particular ad. Nike uses the girls leg as a line to move you to the copy on the ad. The copy on the ad is catchy and fitting for Nike’s persona. This is an example of one of Nike’s many nice, clean print ads.


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